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Subaru

About The Project
Daring to go further.

Daring to go further.

Going further steadily and safely, that’s the mission of Subaru’s signature All-Wheel Drive technology, something we’ve been all too familiar with since we started working with them in 2008. Their exciting line-up of vehicles offers a unique experience for discerning drivers and modern families in Singapore, as well as the region.

Over the years, we have been able to create memorable campaigns for branding and awareness as well as new model launches based on this technology, for better, safer drives on any road condition.

We were able to take the brand further through unconventional ideas. Concepts are daring, more fun, including a long running radio commercial series in Singapore that features a light-hearted side to the brand.

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